Article updated 08/01/2025
eMCee Apparel, L.L.C. is redefining live art with an unforgettable twist—custom sneaker and apparel painting experiences that turn any event into an interactive canvas. Whether it’s a corporate activation, team-building workshop, or private celebration, eMCee’s team of expert Shoetenders™ brings the energy and artistry to transform blank kicks into bold, wearable masterpieces.
Live Art That Leaves a Lasting Impression
Founded in 2015, this Black- and Women-owned experiential agency has collaborated with brands like TikTok, Google, Foot Locker, and McDonald’s to deliver immersive activations that blend creativity, culture, and community. From live customization stations to DIY workshops, every guest walks away with more than a custom piece—they leave with a story.
“We make creativity accessible and personal, one brushstroke at a time,” says the eMCee team. “It’s not just an experience—it’s a vibe.”
Empowering Through Art & Sustainability
Diversity is at the heart of eMCee. Their team, composed mostly of women from underrepresented backgrounds, leads with intention—creating inclusive spaces where art becomes empowerment. eMCee is also pushing boundaries with KickStix™, a patent-pending, vegan leather add-on for sneakers that promotes upcycling and sustainable customization.
Why We Love Them
eMCee Apparel turns events into something extraordinary—an intersection of art, culture, and self-expression. If you're looking to spark creativity, build community, and walk away in style, eMCee is the team to call.
📍 Location: Based in the U.S.
🎨 Services: Live Sneaker Customization, Apparel Painting, DIY Workshops
🛠️ Notable Product: KickStix™ (vegan leather, patent-pending)
🌟 Founded: 2015
Foot Locker Reimagined
eMCee Apparel turned up the energy at Foot Locker’s 34th Street flagship relaunch.
To celebrate the grand reopening of this iconic NYC location, eMCee Kicks delivered a standout experience with live, on-the-spot sneaker customization. Positioned front and center, their elite team of Shoetenders transformed classic Nike and Jordan silhouettes into bold, personalized works of art—right before guests' eyes.
🎨 Inspired by New York street culture and Foot Locker’s basketball roots, each pair was customized with handpicked colors, motifs, and precision detailing. No two were alike—every design was a one-of-one expression of creativity.
🗽More than just a customization station, the setup became a high-energy art zone. Attendees gathered to watch the artists work, film content, and share their exclusive designs—creating buzz that amplified the relaunch in real time.
From blank canvas to culture-driven statement pieces, eMCee Kicks helped make this retail moment unforgettable.
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